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Job Responsibilities:

Keenly identify trending topics in the industry and society, and plan communication campaigns that connect them with our brand and products.

Plan, execute, and monitor the effectiveness of integrated communication campaigns for designated company projects (including but not limited to traditional and new media communications, event marketing, etc.).

Develop public relations cooperation strategies for external resources and independently drive negotiations and on-the-ground execution (including but not limited to co-branding, industry, government, education, and public welfare organizations).

Assist senior management in positioning the company's brand, products, and leadership image, and handle related planning, execution, and performance monitoring.

Develop and maintain relationships with media and self-media resources in technology, smart hardware, automotive, and lifestyle sectors.

Lead external agencies in executing daily PR projects and monitor core performance data.

 

Job Requirements:

Bachelor's degree or above in Journalism, Advertising, Marketing, or a related field.

Over 6 years of PR experience at a well-known internet company or multinational corporation; experience in automotive or product manufacturing PR is preferred.

Over 1 year of experience leading PR and event agencies in project execution.

Strong communication skills and ability to work under pressure.